Celtic Pride Goldens faced challenges such as a slow, manual adoption process, limited online visibility, and difficulty building immediate trust with potential families. Without an engaging website or easy access to health certifications, showcasing their puppies and fostering emotional connections with adopters was more difficult. These obstacles highlighted the need to modernize their online presence, streamline operations, and strengthen credibility to better connect with families seeking their future pets.
The goals were aimed to boost Celtic Pride Goldens' online presence and efficiency. Objectives were to digitize the puppy contract for streamlined adoptions, add a dynamic puppy display with health certification links for greater trust, and overhaul the website to enhance user experience and engagement. These steps were designed to modernize the operation and deepen connections with potential adoptive families.
Our process included an analysis of the existing site which led to several enhancements: a digitized puppy contract for streamlined adoptions, a dynamic puppy display with health links for transparency, and a comprehensive website redesign to improve user experience and visual appeal, resulting in a modern platform.
The redesign utilized WordPress for its vast plugin ecosystem and ease of content management, coupled with Figma for its collaborative design capabilities, ensuring a modern and functional website. This combination allowed for efficient updates and the integration of dynamic elements, balancing aesthetics with practicality.
Automated the adoption process, making it paperless, efficient, and accessible from anywhere, ensuring a smooth transaction.
Allows potential adopters to view puppies' profiles and health certifications online, enhancing transparency and decision-making.